Terms of Service

Last updated: 11 October 2026

These Terms of Service ("Terms") govern your use of icecreamwala.com (the "Platform"), operated by Ice Cream Wala ("we", "us", "our"). By browsing the Platform, creating an account, submitting a quote request or enquiry, or registering a business listing, you agree to these Terms and to our Privacy Policy, Cookie Policy and Marketplace & Listing Policy, which form part of this agreement. If you do not agree, please do not use the Platform.

1. About Ice Cream Wala

Ice Cream Wala is a pan-India online marketplace for bulk and catering-scale ice cream. We connect buyers (families and event hosts, caterers and banquets, cafes, restaurants and hotels, shops) with independent suppliers (manufacturers, distributors, dealers, shopkeepers and equipment sellers) who serve their city.

2. Definitions

• Buyer: anyone who uses the Platform to look for suppliers, request a quote, or contact a supplier.
• Supplier: any business that registers a listing or is matched with a request through the Platform.
• Listing: a business profile in the directory containing the information supported by the listing form, including category, location, brand, minimum order, delivery preference, declared FSSAI status and approved photos.
• Quote request: a request describing your event or business requirement, including location, date, guests, flavours, preferred brand, quantity, delivery preference and contact details.
• Enquiry: a message you send to a specific supplier through its listing.
• Quote: a supplier's response to a quote request, including its message, price note and validity date.
• Order: any purchase you and a supplier agree between yourselves.
• Content: any text, photos, reviews, reports or other material you submit.

3. Our Role

Ice Cream Wala is an independent aggregator and technology platform. We are not the manufacturer, seller, distributor, carrier or cold-chain operator of any ice cream.

• Every Order is a direct agreement between the Buyer and the Supplier. We are not a party to it.
• We do not set supplier prices, take title to goods, store or deliver products, or collect payment for Orders on the Platform.
• Each Supplier is solely responsible for product quality, food safety, temperature control, packaging, labelling, pricing, taxes, invoicing and delivery, and for holding every licence the law requires (including FSSAI registration or licence and, where applicable, GST registration).
• Catalogue information (brands, flavours, pack sizes, city pages and guides) is general information to help you plan. It does not guarantee that a particular brand, flavour or 5-litre pack is available from a supplier in your city on your date.

4. Accounts

Service coverage and locations

We are expanding in stages and have not started services in every location shown on the Platform. A state, city, town, postcode, brand or category appearing in a selector, directory, guide or location page does not guarantee that a supplier, delivery service or any other advertised service is currently available there. Location detection identifies a place; it does not verify coverage. Availability can vary by supplier, product, order size and date, and may change.

Creating an account, joining a waitlist, submitting a request or receiving an acknowledgement does not confirm local service or an order. Please wait for a specific availability update or supplier confirmation before relying on fulfilment. Where services have not started, you may join the city waitlist or check back for further updates. We do not guarantee a launch date, successful supplier match, response time or fulfilment in an unsupported location. These statements do not limit rights that cannot lawfully be excluded.

Eligibility. You must be at least 18 and able to enter into a binding contract under Indian law. If you act for a business, you confirm you have authority to bind it.

Sign-up and access. A signed-in, verified account is required to submit quote, listing and city-request forms or access protected supplier contact features. Email signup collects your name, email, required Indian mobile number, state and city in short steps, followed by a password and mandatory consent. After email OTP verification, sign in separately. You must give accurate information and keep it up to date.

Continue with Google. You may authenticate with Google instead. New users must complete the required profile details and consent before account access. Existing password accounts require password confirmation before linking; an email match alone does not link accounts. Additional email verification may be required for third-party email domains. Google-only users can use Forgot password to establish a password login.

Sessions. Without Keep me signed in, we use a browser-session cookie with a 12-hour server limit. With it, the session may last up to 30 days, subject to sign-out, security revocation and browser controls. Sign out on shared devices. Logging out of Ice Cream Wala does not log you out of Google.

Security. You are responsible for your password and for activity under your account. Tell us promptly at sales@icecreamwala.com if you suspect unauthorised use. We may use rate limits, bot checks and other measures to protect accounts and forms.

One person, one account. Do not create accounts with false identities, share accounts, or create accounts to evade a suspension.

Admin accounts. Accounts with an administrator role are used only by our team to review listings and handle reports.

5. Quote Requests, Enquiries and Quotes

1. Matching. When you submit a quote request, we match it with suppliers based on your city and the category you need, and notify them. We share the request details with them so they can respond.
2. Contact details. Supplier contact details (contact name, phone, WhatsApp and email) are visible only to signed-in users and only for published listings. By contacting a supplier, you agree that the supplier may see your name, contact details and the details of your request or message.
3. Quotes. A Quote is the supplier's offer. It is not confirmed until you and the supplier agree the Order. A Quote may state a validity date after which it lapses.
4. No guarantees. We do not guarantee that any supplier will respond, that quotes will be received or competitive, or that products will be available or delivered by a given date.
5. Tracking. Quote status shown on the Platform is informational and is not an Order confirmation.
6. Confirm in writing. For weddings and large events, confirm product, quantity, pack size, price, taxes, delivery date and window, address, cold-chain arrangements, payment and cancellation terms with the supplier in writing (email or WhatsApp) before relying on the Order.
7. Payment. Unless we say otherwise in writing for a specific Order, payment is made directly between you and the supplier. We will never ask you to pay an Order amount into a personal account in our name.
8. Calculator. The event calculator estimates quantity from guest count, expected participation, serving size and your selected buffer. It is planning guidance, not a stock reservation or guaranteed consumption. Confirm quantities with your supplier.
9. Location and brand suggestions. Optional location detection requires browser permission and may be approximate. Check the selected city before submission. Brands shown as locally listed reflect directory information, while the wider catalogue offers additional preferences; neither guarantees availability for your date.
10. Acknowledgements. A thank-you page or email confirms receipt of a request, not supplier acceptance, stock availability, an agreed price or a confirmed Order. Email delivery can be delayed; your dashboard records and support team can help you check a request.
11. No-supplier cities. If no supplier serves your city yet, you may leave a city request. It is used to understand demand and may be used to invite suppliers; it is not a promise of service.

6. Supplier Listings

1. Who can list. Manufacturers, distributors, dealers, shopkeepers and machine/equipment sellers may register a listing. Listing is free at this time.
2. Listing publication and photo review. New listings from verified accounts are published immediately. Uploaded photos are withheld from public listing pages until image review. A background classifier may approve high-confidence suitable images; flagged or uncertain images wait for human review. The stated 2–3 minutes is an estimate, not a guaranteed deadline. Automated screening can make mistakes; contact support for review. Listings may be hidden or removed for breaches of these terms. Publication is not an endorsement; verification is reviewed separately.
3. Accuracy. You are responsible for everything in your listing, including free-text fields, brands, flavours, areas served, hours, minimum order, delivery details, certifications and photos. Keep it accurate and current, especially licences.
4. Claimed listings. If a listing is marked as claimed, the person who claimed it confirms they are authorised to represent the business.
5. Responsiveness. Suppliers who receive requests are expected to respond promptly, honestly and in line with their quotes.
6. Our rights. We may approve, reject, edit for clarity, hide, suspend or remove any listing at any time, including for inaccurate or misleading information, expired or invalid licences, spam, duplicates, unlawful or unsafe products, or repeated unresolved complaints.
7. Detailed rules. The Marketplace & Listing Policy sets out listing standards, moderation and appeals in more detail.

7. Verification Levels

Account email verification, listing publication and photo approval are separate checks. A listing's declared FSSAI status is supplied by the business and is not independently confirmed with the issuing authority by the current signup flow. A business verification label, where displayed, reflects only the checks expressly described with that label. It does not mean we have inspected the business, its premises, vehicles, cold storage or products, audited its food-safety practices, or guaranteed its quality, price or reliability. Buyers should do their own due diligence, particularly for large or first-time orders. We may change or withdraw a level at any time.

8. Concerns and Reports

Public reviews, saved favourites and an on-page report form are not currently offered. Send concerns about misleading listings, unsafe products, infringement or misuse to support@icecreamwala.com with the listing details and relevant evidence. We may investigate, request clarification and restrict content where appropriate. Do not submit fabricated reports or another person's private information unnecessarily.

9. Brand Names and Logos

All third-party brand names, trade names, logos, trademarks, service marks, product names and distinctive packaging displayed on the Platform belong to their respective owners. Associated photographs, artwork and other copyrighted materials remain the property of their respective rights holders. Ice Cream Wala does not claim ownership of those materials or acquire their rights by displaying them.

References to brands help users identify and compare products that independent suppliers may offer. Displaying a name, logo or product illustration does not, by itself, imply sponsorship, endorsement, a franchise relationship, an official partnership or authorised distributor status. Any specific commercial relationship must be expressly identified and supported by the relevant authorisation. A supplier's own claim of authorisation is not a certification by Ice Cream Wala.

Catalogue entries are informational. They do not guarantee local stock, current packaging, a particular flavour or a manufacturer's participation in a quote request. Suppliers must confirm the actual brand, product, quantity, packaging, availability and price before an order is agreed. Illustrative images are subject to section 13.1 and must not be relied upon as proof of product authenticity or brand approval.

Nothing on the Platform grants users or suppliers a licence to copy, alter, redistribute or use a third party's intellectual property. Suppliers must have the rights or permissions needed for materials they submit and must not use another business's identity or imply an affiliation they do not hold. This acknowledgement does not replace any permission required by law or the rights holder.

If you own rights in a mark or image and believe its use is inaccurate, unauthorised or otherwise infringes your rights, write to support@icecreamwala.com with the affected page URL, a description of the material, evidence of ownership or authority to act, and your contact details. We will review the request, may seek clarification, and may correct, restrict or remove the material as appropriate. Please provide only information necessary to assess the request. Reports and appeals are also subject to the Marketplace & Listing Policy.

10. Fees

Browsing, quote requests, enquiries, account creation and listing are free at this time. We do not currently offer paid plans and do not plan to introduce paid plans or charge commission in the first six months after launch. We may introduce paid features or commissions in future. We will describe them, including prices, taxes and refund terms, before you are asked to pay, and will give registered suppliers reasonable advance notice of any change that affects them.

11. Acceptable Use

You agree not to:

• submit false, misleading, fraudulent or incomplete information;
• impersonate a person or business, or claim a licence, certification, brand authorisation or affiliation you do not have;
• list, offer or request products that are unlawful, adulterated, unsafe, expired or mislabelled;
• scrape, crawl, copy or systematically extract listings, contact details or other data, or use bots or automated tools to submit forms;
• bypass or probe rate limits, bot checks, access controls, row-level data protections or other security measures, or attempt to access data that is not yours;
• use supplier contact details for anything other than the specific enquiry, request or order they were provided for, or send unsolicited or bulk commercial messages;
• post abusive, harassing, discriminatory, defamatory, obscene or infringing Content;
• upload malicious code or interfere with the Platform's operation; or
• use the Platform in breach of any law.

12. Your Content

You keep ownership of your Content. You confirm that it is yours or that you have the right to use it, that it is accurate, and that it does not infringe anyone's rights. You grant Ice Cream Wala a non-exclusive, royalty-free, worldwide licence to host, display, reproduce, resize and distribute your Content on the Platform and in related promotion of the Platform for as long as it is published, and to keep archived copies where the law or our legitimate record-keeping requires. We may remove Content that breaches these Terms.

13. Intellectual Property

The Ice Cream Wala name, logo, design, text, software, illustrations and original photography belong to us or our licensors. You may not copy, modify, distribute or create derivative works from them without our written permission, other than for ordinary personal or business use of the Platform.

13.1 Images and Illustrations

Images and illustrations are for display purposes only. Actual ice cream may differ in appearance, colour, portion size, toppings and packaging. Editorial and generated imagery provides serving inspiration and is not evidence of a supplier's premises, staff, stock or branded packaging. Confirm product specifications and presentation with the supplier before ordering. This does not limit remedies for material misrepresentation or rights that cannot be excluded by law.

14. Third-Party Services

The Platform relies on hosting and database services, SMTP email delivery, Cloudinary media services, optional Google sign-in, Cloudflare security and performance services, consent-based analytics and optional geocoding. Links such as WhatsApp or phone dialling open third-party apps. We do not control those services and are not responsible for their availability or practices. See our Privacy Policy for how data flows to them.

14.1 Communications and Email Preferences

By submitting a request, you authorise the service communications needed to handle it and the use of your selected contact method. Signup and listing confirmations are informational. Optional news and promotional emails can be stopped through their unsubscribe or preference link. That choice does not disable account-security or request-related emails. Native email-client controls and sender logos depend on the recipient's provider and are not guaranteed.

15. Disclaimers

The Platform is provided "as is" and "as available". To the fullest extent permitted by law, we disclaim all warranties, express or implied, including merchantability, fitness for a particular purpose and non-infringement. We do not warrant that:

• the Platform will be uninterrupted, secure or error-free;
• any supplier will serve your city or respond;
• any listing, level, review, price, brand, flavour or catalogue detail is accurate, complete or current; or
• any product will be safe, of a given quality or fit for your purpose.

We are not liable for the quality, safety, temperature, timeliness or condition of products supplied by any third party. Resolve Order disputes with the supplier first; our help is described in the Marketplace & Listing Policy.

16. Limitation of Liability

To the extent permitted by Indian law:

• our total liability for any claim arising from your use of the Platform is limited to direct damages and will not exceed the greater of the amount you paid us (if any) for the specific service in the 12 months before the claim and INR 10,000;
• we are not liable for indirect, incidental, special, consequential or punitive losses, including lost profit, lost business, event disruption, loss of goodwill or loss of data, arising from any dealing with a supplier or buyer or from use of, or inability to use, the Platform; and
• nothing in these Terms excludes liability that cannot lawfully be excluded, including for fraud or wilful misconduct.

17. Indemnity

You agree to indemnify and hold harmless Ice Cream Wala and its owners, directors, employees and agents from claims, losses and reasonable expenses (including legal fees) arising from your breach of these Terms, your Content, inaccurate information you provide, your violation of law or third-party rights, or any dispute between you and another user.

18. Suspension and Termination

We may suspend or end your account, hide or remove your listing, or restrict access, with or without notice, if you breach these Terms or the Marketplace & Listing Policy, provide false information, hold an invalid or expired licence, or if we reasonably believe your use puts others or the Platform at risk. You may close your account or ask us to remove your listing at any time by contacting us or, where available, through your account. Sections that by nature should survive termination (including intellectual property, disclaimers, limitation of liability, indemnity and governing law) will do so.

19. Changes

We may change the Platform and these Terms as it grows, for example by adding features such as paid plans, in-platform messaging or payments. We will update the date above and, for material changes, give notice on the Platform or by email. Continued use after a change takes effect means you accept the updated Terms.

20. Grievances

Complaints about content or listings, and notices of infringement or unlawful material, can be sent to our Grievance Officer, Avinaash Upadhyay, at sales@icecreamwala.com with the page URL, details and your contact information. We will acknowledge and review complaints and resolve them within a reasonable time. Data-protection grievances are handled as set out in the Privacy Policy.

21. Governing Law and Disputes

These Terms are governed by the laws of India. Please contact us first to try to resolve any dispute informally. Unresolved disputes are subject to the jurisdiction of the competent courts in India.

22. General

• Entire agreement: these Terms and the linked policies are the entire agreement about the Platform.
• Severability: if a provision is unenforceable, the rest remains in effect.
• No waiver: failing to enforce a provision is not a waiver.
• Assignment: you may not assign your rights without our consent; we may assign ours in a merger, acquisition or sale of the business.
• Force majeure: we are not responsible for failures caused by events beyond our reasonable control.
• Language: these Terms are in English, which prevails.

23. Contact

Ice Cream Wala Email: sales@icecreamwala.com Phone / WhatsApp: +91 81042 20220 Grievance Officer: Avinaash Upadhyay